DIGITAL MARKETING MANAGER / PPC STRATEGIST




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Description

Are you ready to join a company that values you and offers career growth? Do you enjoy working with a dedicated team where everyone works together and supports each other? We are growing, and looking for employees who are ready to grow with us. This position will report to the Director of Marketing, and work out our new corporate office located in Hightstown, NJ.

Modway is seeking a full-time digital marketing and PPC strategist to manage and drive growth on all PPC, CPA initiatives. The winning candidate must show a proven track record, keen insight, and depth of expertise.

This position requires independent thinking, strong resolve, and determination.

Essential Job Functions:

Oversee and direct all Google related PPC/CPA advertising including Google Adwords and Google Shopping.

Drive efforts on all other PPC/CPA platforms including Yahoo, Bing, Facebook, and others.

Regularly communicate with management and our merchandising, marketing and data teams successfully implement all initiatives, including product-focused campaigns on platforms such as Facebook, Pinterest, and Houzz.

Supervise ad-serving and bidding platforms such as Criteo.

Test and monitor new initiatives as needed.

Requirements:

BA/BS college degree in business or equivalent

Over five years of digital marketing experience.

Expert level knowledge of Google Adwords, Google
Analytics, and Google Shopping

Experience promoting on Facebook

Plus: Experience with Pinterest and Houzz PPC

Home furnishing experience

Modway offers competitive market compensation, benefits including medical, dental, vision, holiday, vacation, and sick days.

About Modway :

Modway supplies the furniture and design trade with over 5,000 SKUs stored in our strategically located east and west coast warehouses totaling more than 1 million sq ft of dedicated space.

Modway services every major furniture category, and we now carry an extensive line of boxed mattresses and area rugs. Catering to both modern indoor and outdoor furniture needs.

Modway products are also regularly featured in media outlets such as HGTV, Apartment Therapy, Domino, Brit + Co, Furniture Today, Casual Living, Lonny, and Architectural Digest.

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